Bringing people together in hybrid and virtual environments.
With over 20 years of experience in managing high-end international conferences and events, our events team collaborated with an international producer of 3D visuals and a leading software development company to create an innovative all-in-one virtual platform.
The platform was designed to maximize the potential of virtual and hybrid events, offering tailored solutions, a hands-on approach, and comprehensive event support for exhibitions, meetings, conferences, and events.
The Challenge
For seven consecutive years, Thermo Fisher Scientific partnered with our events team for their annual European Sales Conference. In 2020 and 2021, the event transitioned from an in-person format to a fully virtual environment. The client’s goal was to create a dynamic, engaging virtual experience that mimicked the real feel of an in-person event. The objectives included delivering strategic goals for the upcoming year, celebrating past achievements, and strengthening relationships between suppliers and sales representatives. Networking and lead generation were also key priorities.
The Solution
Our virtual events platform was customized to meet the requirements of a five-day, multi-session conference and exhibition, hosting 40 international exhibitors.
Key elements included:
- Plenary sessions for sales representatives and suppliers
- Tailored networking sessions between suppliers and selected sales representatives
- Social networking events, such as a Pub Quiz, Family-Friendly Happy Hour, a Cover Band performance, and a Wellbeing Lounge
- An exhibition space featuring 40 booths with 20-minute session rotations, totaling 1,600 sessions
- An awards ceremony
- Multiple individual and group networking opportunities
Client Testimonial
"We have worked with ECMeetings for several years and on a variety of events. Like many of us, we needed to adapt our approach in recent times. Using their platform has allowed us to migrate our annual sales and supplier exhibition event seamlessly into the virtual world.
Through their support and attention to detail, we have preserved the value proposition of the event for all of our stakeholders. The ECMeetings team were with us every step of the way, from building a platform that matched our requirements, adding functionality for some of our very specific needs and helping to run the event, providing technical support for all our users and liaising with all other content providers to ensure that everything was delivered to our delegates in a very professional environment.''
Rob Morgan-Smith, Director Programs, Portfolio Management, Thermo Fisher Scientific
